5 Components of a Successful Ad Campaign
Our approach to PPC advertising will ensure that your ads are attracting the right traffic for the right price.
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Marketplace Assessment
Developing a successful ad campaign requires a proper assessment of your industry's digital landscape. This includes in-depth keyword research and competitor analysis to see what works and what doesn't.
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Audience Segmentation
We will need to segment your audience campaign to effectively target users based on who they are, what they're searching for. and where they are in the customer journey.
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Ad Creation
After gaining a full-picture understanding of your offering and your audience, we will write, and test various ad groups that will attract the most qualified traffic to your website.
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Landing Page Development
We will design, develop, and publish targeted landing pages on your website that will integrate seamlessly into your ad campaign, with custom-tailored messaging for each ad group and audience segment.
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Campaign Tuning
A successful ad campaign is never finished. We will constantly test and fine-tune ad copy, landing page elements, and keyword targeting to find opportunities to reduce ad spend and increase conversions.
Get a free analysis
We will send you a free, no-obligation analysis so you have a full-picture understanding of where you are in your marketplace, and what it takes to get to the top.
Our Non-Profit Marketing Approach
Everything You Need To Market Your Non-Profit
Marketing Strategy Elements
- Market & Channel Analysis
- Brand Storyline & Messaging
- Landing/ Web Page Setup
- Web Development
- Video Marketing
- Pre & Post Launch Plan
- Performance Measurement
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What Our Clients Say
Ask Webgrowth
Feel free to contact us about any of the following and we'll get back to you as soon as possible: