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The Importance of Lifetime Value

Understanding your Customer Lifetime Value and How to Use It  Have you ever wondered how much money you've spent on ...
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How to Design Your Keyword Funnel: SEO and the Buyer’s Journey

You've probably heard of the concept of a sales funnel. For most products and services, a person doesn't necessarily make ...
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Rise to the Top of Search Engines Using Correlation Analysis

In today’s digital age, top search engine rankings are a pinnacle of online business success. The reasons are pretty clear: ...
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7 Creative Link Building Tactics for 2021

You've probably heard of the term, "link building," but do you know exactly what it means? Perhaps you're new to ...
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The Lowdown: WordPress vs. Squarespace, Wix & Weebly

You don't have to be a tech wiz or expert coder to create a website anymore. A decade ago, if ...
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5 Reasons Your Website Needs an SSL Certificate

Do you want to protect your customers' sensitive information? Do you want to establish trust with your website visitors? Do ...
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Non-Profit PPC Marketing With Google Ad Grants Get $10,000/Month in Free Advertising for Your NPO!

Imagine having $10,000 every month to advertise your Non-Profit, regardless of the size of your organization. You could have the ...
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Gaining Links Through Scholarship Outreach An Advanced Link Building Strategy

Google's goal is to provide searchers with the most relevant and most trusted search results possible. One way it does ...
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18 Tips to Rank Videos on YouTube *Updated for 2020

YouTube plays a pivotal role for businesses in today’s world. It has more users than both Facebook and Twitter, and ...
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